Florida Holiday 1953

Dated (on the map) 1953, this 12 panel brochure was created by the East Coast Highways Association. Not surprisingly, it showcases attractions on the east coast of Florida including Florida Reptile Gardens in Flagler Beach and Marine Studios, as well as the city of Daytona Beach and the Indian River Citrus League. The primary roads listed on the map are the iconic coastal roads US Route 1 and State Road A1A.

The East Coast Highways Association offices were in New smyrna Beach.

Click on the image to see the entire brochure